About us
Our Story
Siempre is the rose that grew from adversity. The dead and alive flowers on our hand-drawn label represent beauty born from struggle. We celebrate the good times, the bad, and everything in between because they shape who we are. Founded by Monica Sanita and Alex Lacroix, Siempre started with just $9000 and a credit card, growing into an international brand rooted in Monica’s grandmother’s agricultural legacy of creating agave spirits in Mexico.
We work with some of the finest distilleries in Jalisco, Mexico, carefully crafting each of our tequilas with attention to terroir, water, equipment, techniques, and the expertise of master distillers. From Siempre Plata to Exclusivo, every step of the process is driven by our obsession with detail and our commitment to producing award-winning spirits.
Siempre isn't about following trends; it's about following dreams. We’ve blazed our own path, staying true to ourselves, and finding beauty in every challenge. Here’s to authenticity, passion, and a toast to happy sipping—Salud!
Quit Your Job
Make Tequila
We work with some of the finest distilleries in Jalisco, Mexico, carefully crafting each of our tequilas with attention to terroir, water, equipment, techniques, and the expertise of master distillers. From Siempre Plata to Exclusivo, every step of the process is driven by our obsession with detail and our commitment to producing award-winning spirits.
Siempre isn't about following trends; it's about following dreams. We’ve blazed our own path, staying true to ourselves, and finding beauty in every challenge. Here’s to authenticity, passion, and a toast to happy sipping—Salud!